#EVERGREEN APP SNAP HOW TO#
#EVERGREEN APP SNAP DRIVER#

Choose images or videos to add to your Highlight.Tap your avatar in the top left corner.To create your first Snapchat Highlight, follow the directions below:

#EVERGREEN APP SNAP DRIVER#

Be sure to create an enticing title, as this is a key driver of engagement with Highlights. You may add Highlights from your previously posted stories or your camera roll. Highlights, which include videos or images, remain on your Snapchat page permanently. It can take up to 24-hours for the Lens to appear on your profile. This can be done directly in Lens Studio, through Lens Web Builder, or in partnership with the community of Lens Creators. To add your AR Lens to your Public Profile, begin by Creating Your Lens. You can save your Lenses to your profile, thereby ensuring that Snapchat users can discover your content at any time. Brands use product try-on lenses and unique filters to excite and engage with their audience. Then, send the Snap to your Story by sending it to “My Story.” Harnessing Snapchat’s AR LensesĪR Lenses are interactable ways to connect with consumers using the popular augmented reality feature. Once you have your photo or video selected, you can make the post more personal by adding stickers, text, a URL, and more. You may choose from previously saved Snaps or your camera roll (swipe up on the camera screen to access these options). To create a Public Story, take a Snapchat or select an image or video from your memories. With the Public Story, your content becomes available worldwide as opposed to just your connected friends. For up to 24 hours, your audience can view your Story. Your Public Story is the collection of Snaps played in chronological order.

#EVERGREEN APP SNAP HOW TO#

Here is how to utilize each of these features. With the opportunity to reach users far beyond connected friends, these helpful features work together to reach consumers worldwide. Public Profiles allow brands to connect with their audience through four specific features. How to Use Snapchat’s Public Profile Features Website Link: Add a link to your website or landing page, allowing Snapchat users to click through to special offers or products.Verified Status: Once verified, a yellow check will appear next to their name signaling audiences are interacting with the official brand account.

Subscriber Count: Total subscriber count separate from friends.

Subscribe Button: What your audience clicks to subscribe to your page.

Business Type: Select from the business categories.

Location: Share your location with fans and followers.

Bio: You have 150 characters to tell your audience about your brand.

Once you create a Snapchat Public Profile, your page will display several unique elements. Public Profile Elements on SnapchatĪ Public Profile has many more features than a regular profile. There are four key features on a Public profile: Public Stories, AR Lenses, Highlights, and Shops. They can find your profiles through searching, on the Discovery tab, through lenses, or from a paid ad. Users can subscribe to your page to follow your content. Your Public Profile is essentially a home page for your account. Today, Snapchat users 18 and older can utilize the capability to connect with an audience beyond their connected friends. At first, Snapchat only permitted certain users to have a public profile. What is a Snapchat Public Profile?Ī Public Profile on Snapchat allows brands to share their content with a larger audience on the platform. With a fast-growing net advertising revenue expected to reach over $2 billion by the end of the year, Snapchat is the place to spend marketing dollars and see a successful ROI. Snapchat’s advertising leaders include Shein, Bumble, and Taco Bell. The average Snapchat user opens the more than 30 times throughout the day, giving your brand plenty of opportunities to engage and connect with their favorite brands. If your business is leveraging all your social media tools for a thorough marketing strategy, you’re likely familiar with Snapchat. Snapchat users of all ages love the app so much because of its “feel-good” connotation where users can be themselves and share their day-to-day lives. With three billion “snaps” generated every single day, Snapchat has grown exponentially in only ten short years of life.

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